We are honored to have been chosen to lead the Horticultural
Export Improvement Association over the next period of time, and we are
enthusiastic about the opportunities and challenges that we face. At this
point, the Association stands at a crossroad, mature in some fields yet
untrained in others. We will work efficiently to grow complacent about the
future. The success of the past is only a base but we still need to build. It
will be an interesting time, and we look forward to working closely with all of
The Association serves the interests and initiatives of the entire industry.
Those interests must be fully represented for us to well establish our position
and stance. The membership of our Association should grow broader which will
help us ensure that our activities will extend continuously.
We wish to provide, for all of us, a model of commitment and dedication in
work. We know the coming years might be challenging but we want to guide the
association through, never losing focus of our fundamental mission which is to
hand over a stronger association with a brighter future. HEIA's aim is to
provide exporters with the most recent innovations in the horticultural export
market, to train them and aid them in reaching the professionalism needed to
penetrate the international market with confidence.
Last but not least, HEIA's prosperity and growth can only be achieved by its
members. We all hope that the level of activity and service will grow
significantly during the next years though we emphasize that this will depend
on you. We need your ideas, your commitment, and your participation if we are
to enter boldly into the next phase.
We look forward to collaborating together towards that important goal.